Machado Meyer represents Telefônica Brasil in strategic partnership with Dotz
With the agreement Telefônica Brasil, owner of the Vivo brand, reinforces its positioning as a hub of digital services
The law firm Machado Meyer Advogados represented Telefônica Brasil S.A., participating in the negotiation and drafting of the Memorandum of Understanding between Telefônica, Dotz S.A. and its subsidiaries, for the expansion of the existing commercial partnership, making Telefônica Brasil S.A. a strategic partner of the Dotz Platform.
The new partnership aims to enable, among others, the extension of the term of the current commercial agreement between Vivo and Dotz to five years; the expansion of the performance of the Dotz Platform in the Vivo ecosystem, with a main focus on the loyalty and engagement of Vivo customers; the availability of the Dotz Digital Account to Vivo customers; and the availability of Vivo products and services in the Dotz ecosystem.
Telefônica Brasil S.A. and Dotz S.A. plan to expand the customer base and the offer or products and/or services, besides promoting the development of new strategic initiatives. Thus, the new partnership will result in commercial benefits for both parties and their customers.
Partner Adriana Pallis (pictured) led the work at Machado Meyer with attorney Melissa Moreira Costa.