Gómez-Pinzón achieves brand awareness for SURTIMAX and Servientrega
Gómez-Pinzón has advised on two Intellectual Property transactions, through which the Superintendence of Industry and Commerce (SIC) declared the notoriety of two trademarks.
One of the trademarks was SURTIMAX on behalf of Grupo Éxito to identify services of “Regrouping of own- and third-party products for sale to the consumer”, for the period between January 2019 and June 2022.
The second trademark is Servientrega, which was granted notoriety by the SIC through a trademark opposition process, to identify “Courier services, parcel handling and delivery of goods”, for the period between January 202 and July 2022.
The team accompanying Grupo Éxito was composed of Mauricio Jaramillo (pictured), Juanita Pérez, Catalina Arango and María Camila Tovar. The team accompanying Servientrega included Mauricio Jaramillo, Juanita Pérez, Juan Pablo Chaparro and Natalia Beltran.
