PAGBAM advises Havas Group on the acquisition of Don Agency
Pérez Alati, Grondona, Benites & Arntsen (PAGBAM) advised Havas Group on the majority acquisition of the Argentinean companies of the Don Agency, including Aura Advertising, PHP, and Contenido Latente. The transaction also involved the majority acquisition of the Mexican company Algodón Studio which was advised by Cuatrecasas (Mexico).
The Don agency companies operate as creative marketing services agencies in Argentina, Mexico, United States, Colombia, Chile, and Uruguay. Estudio Garrido-Abogados acted as counsel to the sellers.
The PAGBAM team included partner P. Eugenio Aramburu (pictured), counselor Estefanía P. Balduzzi, and Associates Nicolás del Campo Wilson, Ana Gabriela Cuenca, Lucía D. Campos, and Agostina Gariboldi.
Cuatrecasas (México) was represented by partner Santiago Ferrer Pérez and associate Emilio Ruvalcaba Ornelas. In-house counsels for Havas Group were Xavier Miret Carceller and Dmitry Alekseev. Estudio Garrido – Abogados’ team included partner Diego M. Garrido and associates María Victoria Busnadiego, Marcos Vidiri, and Lucrecia Accini.